Cinnamon solid toothpaste

There are no essential oils in this toothpaste, but it does have a slightly sweet flavour that will remind you of baking... while you brush! That's because it contains cinnamon powder – a delicious baking ingredient that's also an excellent antimicrobial agent!


  • Lasts as long as two toothpaste tubes
  • Zero waste objective 
  • Natural origin 
  • Vegan 
  • Without sulfates

More information

Our solid toothpaste is handmade in the region around Nice. We've used 100% naturally derived ingredients and absolutely no sulfates. Coconut oil contains lauric acid, which has antibacterial properties, so it helps to reduce plaque and is good for your overall oral health. We've added some cinnamon powder, with antimicrobial benefits. 

How to use it

Wet your toothbrush with warm water, then rub it over the solid toothpaste. You don't need much toothpaste for it to be effective, as it will foam up when it mixes with your saliva. Brush your teeth just as you would with your usual toothpaste, then rinse your mouth with water! 


There are countless ways to store your toothpaste! For example, you could keep it on a soap dish, in your toothbrush holder, in the Lamazuna jar, or simply slip it back into its box. This toothpaste is solid and doesn't contain any water – and bacteria need water to multiply – so you don't have to worry about hygiene! If you keep your toothpaste in a glass, make sure the head is at the top.   


Since September 2017, a new standard ISO 16128 has defined a method for calculating natural, natural, biological and biological origin indices. This common frame of reference enables all brands to be compared on the same basis.

For cinnamon toothpaste, this percentage is 92.2%, knowing that we always work to maximize it.


Ingredients explanation :

Calcium carbonate: Calcium carbonate cleans and increases the shine of teeth. It is the first one indicated on the list of ingredients of our solid toothpaste, which means that it is present in greater quantities in the composition!

Cocos nucifera (coconut) oil / coconut fatty acid: Organic labelled coconut oil. It sanitizes the mouth by attacking bad bacteria and reduces the accumulation of plaque.

Stearic acid: Vegetable stearin that solidifies the product from olive oil.

Sodium cocoyl isethionate: Surfactant derived from coconut with foaming and cleaning properties.

Cinnamomum zeylanicum (Cinnamon) powder : Cinnamon powder.

Aqua /water: A few drops of water are necessary for the malleability of the paste before it evaporates.

Weight: 13mL and 12 months OAP.

Without essential oil, suitable for pregnant women and children.

When you buy this solid toothpaste, that's two plastic toothpaste tubes that won't be going in the waste bin!

Once you've finished, just add the stick to your compost, so there's zero waste! The cardboard box is also biodegradable, printed with vegetable inks and coated with a non-toxic finish, so you can compost it too! 

    My toothpaste doesn't foam up!

    This is perfectly normal when you use a natural toothpaste. Conventional toothpastes will produce a generous foam, but that's because they contain synthetic surfactants – so the foam is actually anything but natural. The amount of foam is not an indicator of how well the toothpaste will clean your teeth. It's the same with our shampoos. Foaming agents and surfactants are responsible for producing a foam or lather, but they don't have any cleaning effect.

    For as long as you have toothpaste on your toothbrush when you start to brush, and your teeth feel nice and smooth afterwards, then you can rest assured that your teeth are clean. If you're bothered by the lack of foam, it's for psychological reasons only!

    With use and over time, your toothpaste will lose its hardness. If you feel there isn't enough toothpaste in your mouth, simply rub your toothbrush over it again. 

    When we created this toothpaste, we were very clear about what we wanted (and did not want!), so there are no ingredients in it that are there to produce a generous foam. People are used to toothpastes producing a foam if they always buy conventional toothpastes in a tube. 

    Plus, because you only use a small amount of toothpaste each time you brush your teeth, you'll save money! 

    Can I let my child use my toothpaste?

    This toothpaste contains peppermint essential oil, so it's not recommended for children under the age of six, or for pregnant women. For your child to use it, s/he has to be able to brush their teeth on their own and without swallowing any toothpaste. Our cinnamon solid toothpaste, on the other hand, is safe for children as it doesn't contain any essential oils. 

    Why doesn't the solid toothpaste contain fluoride? 

    The decision not to use fluoride in our toothpaste was based on recent studies, which indicate that fluoride may be harmful to the human body when ingested in large amounts. Given that we already ingest fluoride every day – as it can be found in food and even in water – we didn't want to provide another source of it! So we're not against fluoride in small amounts, but we prefer not to use it in our products. 

    How should I store my solid toothpaste between uses? 

    You could slip your solid toothpaste into a toothbrush holder if it's wide enough for it to go in vertically, or keep it on a saucer or soap holder. It's antibacterial, so it can't get "dirty"! However, if you're not comfortable with the idea of it gathering a little dust, you could always keep it in a mini jam jar or an old lip balm jar and make a hole or slot in the lid for the toothpaste stick to go through. Our Lamazuna jar is perfect, as there are little slots in the lid, so the stick can go through one of them! 

    How should I transport the solid toothpaste?

    You can put your solid toothpaste in the Lamazuna jar, or an old mini jam jar or lip balm jar, and simply make a hole or slot in the lid for the stick to go through. You could also wrap it in a face cloth – just as with our solid shampoos.   

    Can several members of the family use the same solid toothpaste?

    Our solid toothpaste is antibacterial, so there's no risk of spreading germs from one person to another. However, if you're not comfortable with the idea of sharing it, you could always have a different toothpaste for each family member and personalize the sticks, so that everyone has their own design! A dash of nail polish, a name written with a marker pen, a strip of masking tape... Get creative and give your toothpaste a personal touch! 

    Can I really compost the stick when my solid toothpaste is finished?

    Of course, you can also use it as a plantation marker for example!

    Can I use my solid toothpaste when I go hiking?

    The toothpaste is made with 100% naturally derived ingredients, so whether they're botanical or mineral, they come from nature. This means you can use your solid toothpaste (and your solid shampoo, for that matter!) when you're up in the mountains or down by a river. You won't create any pollution! 

    Can the solid toothpaste be used with an electric toothbrush?

    The vibrations of an electric toothbrush can be a bit too much for our solid toothpaste! We recommend that you begin by wetting your toothbrush head and rubbing it over the toothpaste to work up a slight foam. Then you can switch the brush on! 

    Why do I have to use warm water with the toothpaste? (It means that I waste water!)

    We recommend wetting your toothpaste with warm water as it then dissolves better, but if you'd rather use cold water, that will work too!  

    Wich products can I use if I'm pregnant ? 

    Here's a list of the products that pregnant or breastfeeding women can use : 

    - Our solid shampoos free of essential oils : the Chocolate shampoo for normal hair / Wild Grasses shampoo for oily hair / Vanilla and Coconut shampoo for dry hair. 

    - Our Solid Conditionner.

    - The Solid Facial Cleanser for normal skin. 

    - The Solid Shaving Bar.

    - The Solid Cocoa Butter : solid cocoa butter with baobab oil and frangipani / pink organic solid cocoa butter. 

    - The Cinnamon Solid Toothpaste. 

    - The Happy teeth Duo, wich is free of essential oils. 

    - The Gentle Cleansing Duo. 

    - The 100% Chocolate gift set. 

    - The Celebration zero-waste gift set.

    - The Hydrophil lip balm.

Write a review

Intéressant mais quelques défauts

J'ai été tentée par le concept et ai donc acheté ce produit.
Petit problème déjà : les trois goûts proposés sont loin d'être neutres et je trouve ça dommage.
Je rejoins un des commentaires précédent sur le fait que la sensation de lavage s'estompe assez vite, et lorsque j'utilisais ce dentifrice le soir avant de me coucher, j'étais assoiffée le lendemain matin.
Le bâtonnet est peu pratique, le dentifrice en tombe assez vite après quelques utilisations, j'ai hâte que vous trouviez comme voue l'avez dit dans votre réponse un support en métal pour ranger le dentifrice solide.
Par ailleurs, avez-vous pensé à proposer du charbon végétal ?


Réponse à Charlotte

Bonjour Charlotte,

Le goût du dentifrice est très subtil. Je suis navrée que celui-ci ne vous ait pas convenu.
Sachez en tout cas que nous prenons très au sérieux les remarques de nos clients et que la vôtre sera transmise au savonnier.
Nous espérons pouvoir un jour proposer notre dentifrice dans un petit récipient en métal mais ne trouvons pour l'instant pas de fournisseur français qui réponde à nos critères.

Belle journée.
Chargée de Service-client



Passez au zéro déchet est quelque chose de très important pour moi. Cependant, je n'arrive pas à me faire au goût de ce dentifrice. Cela me donne l'impression de me laver les dents avec du savon. J'aimerais qu'il y ait un goût équivalent au dentifrice classique.


Curieux mais efficace !

Ce produit est tout à fait singulier tant par son aspect que par son utilisation ! Mon homme et moi avons commencé à l'utiliser il y a de cela plusieurs mois.
Très pratique d'utilisation, il ne laisse aucun gout après le lavage contrairement aux dentifrices classiques ce qui à mon sens est un plus. Il s'use très lentement, sèche rapidement, et a un gout de cannelle assez peu prononcé.
En revanche, je le trouve moins efficace qu'un dentifrice classique. Très peu de produit se dépose sur la brosse à dent, et la sensation de dents propres passe assez vite après le lavage.
Mais bon, à raison de deux bons lavages par jours, ça fait quand même le job ! et pour ce qui est du zéro déchet je suis ravie ! merci.

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